Non-Executive Chairman | Business Advisor | Coach & Mentor | Fractional CEO - SME Specialist: Perth, Western Australia

Helping SME Owners Build Stronger, Better-Performing, More Valuable Businesses.

Independent Chairman | Business Advisor | Coach & Mentor | Fractional CEO.

Practical, experienced support to improve strategy, leadership, execution, governance, profitability and growth.

Many businesses reach a point where stronger leadership, clearer strategic direction, improved accountability and disciplined execution become essential for growth.

My Fractional CEO Perth and Business Advisory services provide experienced executive leadership and practical commercial guidance without the cost and commitment of employing a full-time CEO.

I work directly alongside business owners, founders, family-owned businesses, leadership teams and boards to deliver:

Clear strategic direction
Stronger leadership capability
Greater accountability
Improved business performance
Better decision-making
Commercial discipline
Sustainable growth

My approach is practical, commercially focused and outcomes-driven. I work hands-on with businesses to solve problems, improve performance and help leaders achieve measurable results.

Meet Doug Verley – Chairman, Business Advisor & Coach

I work with small-to-medium, family and privately owned businesses, typically with annual revenue exceeding $5 million, providing an integrated combination of independent chairmanship, business advisory and coaching/ mentoring.

In this short video, I explain who I am, the experience I bring and how I work with business owners and leadership teams to strengthen governance, formulate and execute strategy, improve business performance and, most importantly, turn plans into action.

IN A NUTSHELL - Why me? This is what I do, How you benefit.

The graphic below explains, in a nutshell, what I do, how I work and how I can help you achieve better business outcomes.

My approach draws on 38+ years of executive, leadership and entrepreneurial experience, including co-founding three businesses and more than 15 years advising SME owners and leaders.

I deliberately work with a small number of privately and family-owned businesses, generally with revenue above $5 million, primarily across Perth and Western Australia.

Importantly, each stage flows progressively into the next, but there is no obligation to continue. It starts with Phase 1: a FREE, no-obligation, no-risk conversation. From there, you decide whether the next step makes sense for you and your business.

Fractional CEO & Executive Leadership

My Fractional CEO services provide experienced part-time executive leadership for businesses seeking:

Strategic direction
Leadership alignment
Operational oversight
Performance improvement
Accountability and execution

Business Advisory & Strategic Planning

Practical business advisory support focused on:

Non-Executive Chairman & Governance Advisory

Supporting business owners, boards and leadership teams through:

Corporate governance
Board effectiveness
Strategic oversight
Leadership structure
Risk management
Commercial decision-making

Leadership Development & Executive Coaching

My leadership development & coaching services Help leaders improve:

Leadership capability
Communication
Confidence
Accountability
Team performance
Culture and engagement

Mergers, Acquisitions & Business Transition

My Mergers & Acquisitions services offer strategic support relating to:

Business acquisitions
Business sales
Succession planning
Capital raising
Due diligence
Investor readiness
Business transition events

Who I Work With

I work with:

SME owners
Founders and entrepreneurs
Family-owned businesses
Leadership teams
Growth-stage businesses
Boards and directors
Businesses undergoing change, restructuring or succession
Organisations seeking stronger leadership and accountability

Why Work With Doug Verley?

Unlike many consultants and advisors, I have personally:

Founded businesses
Scaled businesses
Led large teams
Managed significant budgets
Raised capital
Negotiated acquisitions
Implemented growth strategies
Worked alongside boards, CEOs and executive teams
Made many mistakes, and have had to navigate many significant business [and life] challenges

This real-world experience enables me to provide practical, commercially grounded advice that is realistic, implementable and focused on results.

Executive Experience

38+ years commercial leadership experience across Australia and Southern Africa
Executive MBA (UWA) | GAICD | BCom(Hons) | HDipCoLaw | DipBusMan
Professional Investment Manager, Analyst, and Economist
Former Managing Director and Executive Leader
Former Group Strategist within a major financial services organisation
Non-Executive Director & Interim Chairman ASX listed company
Compliance Officer ASX listed company
Chairman, Advisor and Executive Coach to listed and private companies
Experienced Start-Up Entrepreneur – 3 significant businesses
Extensive experience supporting SMEs and family-owned businesses since 2010

Industry Experience

Experience across a diverse range of sectors including:

Transport & Logistics
Agriculture
Professional Services
Financial Services
Manufacturing
Engineering
Mining Services
Technology
Family-Owned Businesses
Start-up & Growth-Stage SMEs

Practical. Commercial. Outcomes-Focused.

Clients value having an experienced advisor they can trust to provide objective insight, challenge thinking, improve accountability and bring clarity to complex decisions.

My focus is simple:

Helping businesses and leaders achieve stronger performance, clearer direction and sustainable long-term growth.

Perth-Based Business Advisor Working Across Australia

Based in Perth, Western Australia, I work with businesses locally and nationally through:

Executive advisory engagements
Fractional CEO appointments
Strategic planning workshops
Leadership coaching
Board and governance advisory
Online and in-person consulting